Use Caution When Advertising with FaceBook Ads

Very interesting learnings recently on FaceBook advertising. We have a client that chose to advertise on FaceBook. In December, we paused / stopped all ads. Yet, billing continued. Luckily, the client’s CC expired prior to any serious charges. Total outstanding...

Getting Metrics From Your Marketing Efforts Using Technology Tools

Last Friday, March 22nd, I sponsored an event put on by Kanketa Systems called the Business Acceleration Workshop (BAW).  Part of my role as a sponsor was to introduce one of the key topics for discussion.  My topic just happened to be marketing in preparation for our...

Sick of camera cables? Ditch the cable

Frustration with finding the right camera cable….I’ve been seeing this a lot lately.  Where did I put the darn cable?  Is it in a drawer somewhere?  Am I using the right cable to connect my camera to my computer? What if you could ditch the cable and just...

Internet Phishing Scams: 5 Signs to Watch for in Your E-mail Inbox

Today, we are going to talk about Internet Phishing Scams.  What is a phishing scam?  Phishing is used by some illegitimate party attempting to acquire your information (and sometimes, indirectly, money) such as usernames, passwords, and credit card details by...

The Backup Strategy You Need To Be Using

In this video, Brad Otto, owner and operator of P3C Technologies LLC discusses the 3-2-1 Backup Strategy.  This strategy is recommended by numerous technology professionals to prevent losing personal or business data. It is applicable to homes and businesses. The same...

Securely Erasing a Hard Drive Before Returning to the Store

In this post, I’ll give you a quick tip on how to completely and securely erase your hard drive. Why would you want to do this? So your data does not fall into the wrong hands.  Depending on where you are sending the hard drive, you may have a different...